Focus Group

What’s a focus group? A focus group is a set procedure utilized, commonly in marketing, to collect data on opinions …

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Card Sorting

Card sorting is a technique employed in UX Design to ascertain different procedures, including receptive card sorting, closed card sorting, …

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User Persona

User Persona in UI UX design is the set of attributes and characteristics that provides an objective description of a …

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UX Scenario

What is a user scenario? An individual scenario is a story, which explains how a user may interact with a …

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